Friday, 22 November 2013

Finished editing the first draft of music video




Before releasing the final version of the music video, we decided to show the unfinished version to our peers for constructive criticism. This session proved to be very useful, as it gave us valuable information of what we needed to improve on.

  •  One of the major problems of our video appeared to be its pace. More than one classmate commented on its incongruity with the music, mainly because the video is not as dynamic as the song. What our peers suggested was to add quick, abrupt cuts in order to fasten the pace of the video.
  •  Another suggestion was to increase the pace of the shot itself (specifically in the bedroom scene where is pushing items off of her desk). This was also suggested  to make the protagonist more "aggressive", as she does not appear to perform energetically enough during the "breakdown" stages of the video. 
  • The lip syncing was not in time with the music and we were told to adjust it, which we had done however in some shots it was impossible to do so we replaced it with the studio shots. Although for some of the shots we did speed them up to get the mouth in time with lyrics.
  • Last but not least, one of our peers felt that at the beginning of the video, the protagonist appears to hold an object that for too long. however the over peers debated on this as it shows her as thinking and remembering the past therefore when it came to finalising it we tried the video with a quicker shot.



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